Disney and Fox (same company) now have the rights to air XFL. Between their broadcast channels , ESPNs and Fox Sports channels, they are going to have a lot of coverage.
I think if this is treated as a sport it will be okay. Since he's agreed to keep the Prowrestling elements out, especially in regards to the broadcasting, this should help.
With the talent pool that is out there and the financial backing, this has the potential to grow into something big. I might watch a game or two but I am still curious if Vince can pull this off.